Styku
Transforming complex body data into experiences people actually understand.
Styku combines hardware and software to create highly accurate 3D body scans that generate health and body composition insights.
The challenge wasn't simply designing screens. It meant translating large amounts of technical information — measurements, body metrics, progress tracking and health data — into experiences that felt understandable and useful for everyday users.
Over several years, I worked across nearly every part of the product ecosystem.
Body scanning creates a huge amount of information.
How can we make complex health data feel simple and approachable?
Designed from zero — dashboards, health metrics, progress tracking and body composition insights.
I didn't just design interfaces — I created the entire design language, brand direction, and product experience from the ground up. My work spanned everything from hardware product visualization to mobile apps, desktop software, and marketing.
Understanding complexity before simplifying
Rather than jumping directly into interfaces, I spent time understanding the full landscape.
- User goals and pain points
- Technical constraints of the scanning hardware
- Workflows around the scanning experience
- How users interpreted health information
Reducing cognitive load
Several design decisions focused on reducing friction across the experience.
- Simplifying navigation patterns
- Grouping related information logically
- Improving hierarchy and readability
- Reducing unnecessary steps in workflows
- Making health insights easier to scan at a glance
Building scalable systems
As the platform evolved, consistency became increasingly important across products.
- Reusable component library
- Scalable design decisions
- Design system foundations
- Cross-platform consistency
Turning complex health data into visual clarity — risk indicators, trend charts and actionable insights.
Styku evolved into a product used globally by fitness and health professionals. My contribution helped create a more approachable experience around highly technical workflows while maintaining scalability as the ecosystem expanded.
Complex products do not need to feel complex.
Good UX is often less about adding features and more about helping people understand what matters.
Simplify complexity without reducing capability.
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